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Net Entertainment (NetEnt) enters gaming deal with Caesars Interactive Entertainment (CIE)

26. June 2015

Leading provider of online gaming solutions Net Entertainment (NetEnt) has entered into a content distribution agreement with Caesars Interactive Entertainment (CIE), which is one of the largest online, mobile and gaming companies in the United States.

Under the terms of the agreement content developer Net Entertainment will deliver a full suite of casino games suitable for both desktop and mobile devices which will initiate the rollout and launch covering Caesars Interactive Entertainment (CIE) online brands in the state of New Jersey. The New Jersey Division of Gaming Enforcement is currently reviewing the gaming license application of Net Entertainment (NetEnt). Once the approval has been issued the online gaming solution’s provider will commence operations within the state of New Jersey.

Chief Information officer and senior vice president of Caesars Interactive Entertainment (CIE), Marco Ceccarelli commented saying: “CIE strives to offer its customers in New Jersey a diverse selection of the highest quality gaming content, and the inclusion of NetEnt’s titles in our portfolio provides us with another opportunity to deliver superior value to our players.”

Caesars Acquisition Company was formed to provide an equity investment in Caesars Growth Partners Company, which showcases a joint venture with Caesars Entertainment Group, who focuses on acquiring and developing a portfolio of high-growth operating assets and equity in the gaming and entertainment industry and leveraging interactive technology with its well-known online and mobile gaming portfolio and leading brands. Together they created the world’s most diverse casino entertainment provider and the most geographically diverse United States casino-entertainment company.

Net Entertainment (NetEnt) has recently struck a similar deal with Bwin.party and Borgata brands in the US state of New Jersey, providing a full suite of multi-channel online casino games. A leading digital entertainment company, Net Entertainment (NetEnt) provides premium gaming solutions to the world’s most successful online casino operators. Since its inception in 1996, the company has been robust pioneer in driving the market with state of the art games powered by cutting-edge platforms.

Managing director of Net Entertainment (NetEnt) America, Björn Krantz commented saying: “We are excited to have partnered with CIE for the distribution of our best-in-class multichannel online casino games for the New Jersey market. I am confident that our games will be well received by players, and that our efforts to provide players with the ultimate gaming experience will support CIE’s strategy to build sustainable long term online casino growth.”

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